The official tourism website of the Municipality and Metropolitan City of Florence
The official tourism website of the Municipality and Metropolitan City of Florence
Profumeria Invicta was founded in 1946 by Mario Nassi. The business, housed in a historic building, initially specialised in the production of hairdressing helmets, and later in the sale of hairdressing supplies.
In the 1950s, sales were expanded by introducing perfumery and jewellery accessories. The company later collaborated with Invicta, a school for hairdressers and beauticians. Despite the damage suffered during the 1966 flood, the shop retains both its original furnishings and shop windows, and is currently run by Mario Nassi's daughter and grandson
Invicta