Spring has fully blossomed, and in Florence— the lily city par excellence—visitors come not only for its renowned works of art, but also to experience gardens in full bloom. It’s no coincidence that [...]
Easter in Florence and its surroundings is a time filled with age-old traditions and captivating events not to be missed. Mark your calendar and get ready to experience them at their best! 1. The [...]
Traditions, experiences, and events for those visiting Florence and its surroundings this month. Local traditions in March Florence celebrates its historic Florentine New Year on March 25, which [...]
The Via Medicea Fiorentina (Florentine Medici Route) is the latest addition to the network of walking trails that start or end in Florence, promoting slow, sustainable tourism. The Florentine Medici [...]
Dante, Beatrice and other loves that shaped Florentine history. Dante and Beatrice: two distant social classes The story of Dante and Beatrice Portinari is undoubtedly one of the most famous love [...]
Discover the mask of Stenterello, medieval carnivals, and delicious frittelle! The Origins of the Florence Carnival Its roots go back to the Middle Ages, when for a few days social barriers softened [...]
Events, romance, and traditions for those visiting Florence and its surroundings. Local traditions in February On February 17, in the evocative setting of Piazza Santa Croce, Florence renews its [...]
Until April 12, the Uffizi Gallery is hosting an unusual exhibition entirely dedicated to the art of wax modelling in Florence between the 16th and 17th centuries. Over ninety works (waxes, but also [...]
The highlights of 2026: Rothko exhibition, Firenze Rocks, Antiquarian Biennale. As tradition dictates, we welcome the new year with a detailed list (constantly updated) of things to do in Florence and [...]
The communication campaign Explore Botteghe Fiorentine (the Florentine workshops). Discover true Florence has Dante Alighieri as its testimonial. We then follow the ‘Supreme Poet’ who advises us to [...]